Areas of Expertise

Art Direction
Conceptual thinking
Graphic Design
Video Editing
Branding
Packaging
Animation
Web Design
Audio Editing

Awards

Winner - Audio Category Cairns Crocodiles

Clients

Cadbury
Target
The Natural Confectionary Company
Dove
Vaseline
AAMI
Vicinity Centres
AMEX
Toyota
L’Oréal
YSL
Maybelline
The Body Shop
MAC Cosmetics
Colgate
RMIT
Dairy Australia
EatClub
nib
Oreo
St Kilda Football Club
Nova Radio

I'm a graphic designer by trade, but I soon realised—hey, I'm way too bossy for this. A slight pivot landed me in Art Direction. Since then, I haven't looked back. I love being a creative and that is also evident outside work as I spend the majority of my time sewing, knitting and doing ceramics. My main goals in life is to be on the Great British Sewing Bee and a goodreads influencer, which is not currently going well - I think I have 30 followers (help me make it 31).

Some fun facts about me (note: fun is subjective)

  • I think I am very rock ‘n’ roll because I was named after an Oasis song (clarifying my name is not Wonderwall.) See above my passion for crafts and reading proving that wrong.

  • I used to be a model…for RMIT university. Which meant holding and pencil and smiling - not as glamorous as it sounds.

  • I spent the majority of my childhood in the Granite city; Aberdeen, so I proudly have won some awards for highland dancing, but no I do not play bagpipes.

Email

sal.fiddes@gmail.com